


DUBAI, UAE — May 2026 — Dubai-based communications agency Papa Media has been recognized at the Gulf Business Real Estate Summit & Awards 2026 in the category “Excellence in Real Estate PR & Communications,” reinforcing the company’s position as one of the established PR and strategic communications agencies operating in the UAE market.The recognition was presented during the Gulf Business Real Estate Summit & Awards 2026 in Dubai, an event bringing together developers, investors, executives and leading companies from across the GCC real estate industry.
Papa Media was recognized for its contribution to real estate communications, media positioning, public relations strategy and brand visibility for companies operating across the UAE and international markets.
The award marks another milestone for the company, which has been operating in Dubai and the UAE market for more than 10 years. During this time, Papa Media has worked with international brands, founders, public figures, real estate companies and entrepreneurs across PR, strategic communications, personal branding, influencer marketing and media visibility.
The company has also previously received recognition from WOW Summit for its significant contribution to the development of the media business ecosystem in Dubai, highlighting its role within the region’s growing communications and digital media industry.
Founder and CEO Igor Sergeev has more than 15 years of experience in PR, media and strategic communications. Over the years, he has built a reputation as one of the most востребованных PR and personal branding experts working internationally, particularly across the UAE and GCC markets. His work focuses on founder positioning, international media exposure, reputation management and strategic brand communications.
“Today, companies compete not only through products or projects, but also through reputation, visibility and trust,” said Igor Sergeev, Founder and CEO of Papa Media. “Especially in sectors like real estate, strategic communications have become an important business tool. Public perception, media positioning and credibility increasingly influence how brands are viewed by investors, clients and partners.”

Industry experts note that as the UAE real estate sector continues to grow, communications and public positioning are becoming increasingly important for developers, investment firms and service companies seeking international visibility and investor confidence.
The Gulf Business Real Estate Summit & Awards recognizes companies and leaders across multiple areas of the regional property industry, including development, architecture, brokerage, investment, technology and communications.
According to Papa Media, the latest recognition reflects the agency’s continued expansion within the UAE’s business, luxury and real estate communications landscape.
About Papa Media
Papa Media is a Dubai-based international PR and communications company specializing in strategic communications, media relations, founder positioning, influencer campaigns, digital visibility and personal branding. The company works with brands, entrepreneurs, executives and public figures across the UAE and international markets.
Media Contact:
Papa Media
Dubai, United Arab Emirates
Website: https://papamedia.ae
Instagram: https://www.instagram.com/igorsergeev.real