Splash Fashions Unveils Ramadan Collection Fronted by Maya Diab

Splash Fashions, one of the Middle East’s leading fashion retailers, has unveiled its highly anticipated Ramadan Collection, a refined seasonal edit created especially for the Holy Month. Designed to reflect both tradition and contemporary style, the collection blends modest silhouettes, fluid fabrics and elevated detailing to create an effortlessly wearable Ramadan wardrobe.

Leading the campaign is Lebanese superstar Maya Diab, Splash’s fashion ambassador and one of the Arab world’s most influential style icons. Known for her bold presence and trendsetting aesthetic, Diab perfectly embodies the essence of the Splash woman — confident, expressive and effortlessly chic. As a celebrated singer, actress and fashion figure, her collaboration with the brand brings both glamour and authenticity to the collection’s message.

This season’s aesthetic is rooted in contemporary modest wear infused with understated luxury. Sculptural silhouettes and ethereal volume introduce a dramatic yet polished dimension, ideal for elegant evening gatherings. Meanwhile, everyday city staples are elevated with refined cuts and thoughtful detailing, ensuring versatility throughout Ramadan’s many moments.

The color palette evokes serenity and quiet opulence, featuring soft tones of ivory, blush, sand, sage and soft gold, balanced by the timeless sophistication of midnight black. These hues reflect the warmth and tranquility synonymous with the season, offering a wardrobe that feels both celebratory and serene.

From graceful kaftans and flowing dresses to relaxed co-ord sets, lightweight abayas and polished statement pieces, each design transitions seamlessly from intimate iftars to late-night suhoors. The collection is further enhanced by inclusive sizing and carefully curated accessories that prioritize both comfort and confidence.

In the campaign visuals, Maya Diab showcases standout ensembles that pair fluid silhouettes with refined detailing. Her signature glamour meets Splash’s contemporary edge, resulting in looks that effortlessly shift from day to night while capturing the celebratory spirit of Ramadan.

The Ramadan Collection is now available across Splash stores and online, inviting shoppers across the region to embrace the season with style, comfort and understated elegance.\